Press & Media

Where we've been featured.

In July 2026, the First Rise founding story went out over the wire and ran on more than 600 news sites — including affiliates of NBC, CBS, ABC, FOX, and The CW.

The release

“Veteran-Owned First Rise Outfitters Proves Self-Funded Entrepreneurship Still Thrives in the American Outdoor Apparel Industry”

Published July 24, 2026 · ABNewswire

Media inquiries

Working on a story about veteran-owned brands, self-funded ecommerce, or conservation-minded apparel? Reach out directly. Logo files and product photography available on request.

bobby.harris@firstriseoutfitters.com